What’s Hot for Winter Sales
As the cold comes in, don’t let your concession sales freeze! Put these 5 winter trends to work for your business.
Keep ‘Em Warm – What can compare to a steamy cup of hot chocolate on a chilly day? Hot chocolate is a traditional favorite that’s enjoyed by all ages. It’s a must-have for any outdoor venue. It makes a great grab-and-go beverage for convenient stores and shopping centers. Plus, restaurants can dress it up with whipped cream, marshmallows or special flavorings.
Minty Fresh – Mint flavors have been increasing in popularity year-round, yet the winter season remains prime time. Now the crisp taste of minty freshness comes in a new cotton candy flavor called Winter Frost. It’s ideal for candy shops. Pre-package it for a gift that will bring a smile to any child’s face. Or try putting it in hot chocolate to make a mint chocolate delight!
The Apple of Your Eye – Cider was listed among US Foods’ Food Fanatics winter food trends for 2014. It states, “If you have a beverage menu, there’d better be cider on it.” It’s easier than you may think to add this delicious drink. Gold Medal’s Apple Cider Frusheez Mix tastes great hot or cold. This is a key offering for cafes, Christmas tree farms, ice skating rinks or winter sports arenas.
A Gift of Good Taste – At this time of year, consumers are looking for gifts that provide a sense of value. However, they’re still budget conscious. A business can set itself apart with unique specialty foods. Red and green colored popcorn can make a fun stocking stuffer. Try cinnamon flavor for Valentine’s Day. A great alternative to candy is frosted nuts. Package flavored gourmet popcorn (like caramel or chocolate) in a festive tin as a gift. And don’t forget to offer a popcorn bar of assorted flavors for Super Bowl Sunday.
Easy Eats – When shopping, traveling and on-the-go, customers crave convenience. Make the most of this opportunity by providing foods that are quick and easy. Best bets are items that can be kept ready-to-go, like pizza, hot dogs and soft pretzels. For the sweet tooth, try Fudge Puppies, a Belgium waffle on a stick dipped in chocolate. Plus, it makes a great addition for ice cream shops.
‘Tis the season for sales! Don’t miss out on your chance to have a productive and profitable winter!