Your Sports Concession Stand Q&A
Score Big with Your Concession Stand
Your concession stand does more than just satisfy hungry players and fans. It raises valuable funds for your programs while also increasing fan enjoyment and engagement. It’s a win-win! And it makes sense to support your teams and fans by making sure your concession stand is a success!
Why should my school or stadium have a concession stand?
A concession stand will earn a return on your investment. Most concession food costs are under $1.00 per serving. You have the ability to earn 70% or higher profit margins, which significantly outperforms other fundraising options. It is relatively low labor and often more money can be made in a few hours at the concession stand compared to weeks of other types of fundraisers. (Check out our Profit Calculator!)
What types of foods should we sell?
Products that perform well in athletic settings include popcorn, cotton candy, nachos, soft pretzels, pizza, and hot dogs. Low prep and high profit potential make these selections ideal. There are fresh prep options that maximize your profits or choose prepackaged products, which minimize labor. (Learn more about concession stand bestsellers.)
What’s new for concession stand equipment?
New technology has made selling popcorn even easier thanks to fresh popcorn vending machines. With the ReadyPop®, you can pop, serve, and pay all from one convenient machine. Customers can serve themselves with just the push of a button and pay with the cashless payment system. Plus, you also have the option to add a custom graphics package with your team’s branding, giving fans a fully immersive experience. Add in popcorn popped in your team’s colors and your fans will be lining up! (Visit the Ready Series page to learn more about popcorn vending machines.)
Why should I choose Gold Medal?
Customers choose to work with Gold Medal for many reasons: quality, reputation, product selection, and more. But the greatest value we provide is in the relationships we build. We’ll take the time to consult with you on your specific needs and goals, create a custom plan, offer hands-on equipment demos, conduct training, provide a full range of supplies, and more. With Gold Medal, you’re not just getting a piece of equipment, you’re getting a network of ongoing support.
I have more questions. Who should I contact?
Let the Gold Medal team answer your questions! Gold Medal has worked with schools, stadiums, and sports venues of all sizes and has the knowledge and experience to help you be successful. We’d love to connect with you and share delicious samples, valuable insights, and success stories. Locate your nearest Gold Medal distributor on our Find a Dealer page.
This article was originally published in Coach & Athletic Director Magazine.